Ohio State will participate in revenue sharing

The world of college athletics has changed. With the NCAA settlement, athletes are now able to be paid by colleges directly. Ohio State is going to have to do that as well. This is something that new AD Ross Bjork has to deal with. It seems like the Buckeyes have a plan for how they are going to deal with the new landscape.

Ohio State has decided that they will participate in revenue sharing across all sports. It looks like the number that they will use is $22 million. When I say across all sports, I mean all of them. Because of Title IX, the Buckeyes will also be sharing an equal amount of money with women’s sports as well. It’s going to be a learning experience.

Ohio State will participate in revenue sharing across all sports

The Ohio State Buckeyes will have to figure out the best way to do this. They are one of the few schools to formally announce that they will be participating in full revenue sharing. As long as the NCAA lawsuit gets officially settled, they will be paying out the full amount possible. So how do NIL collectives fit into all of this?

NIL collectives will help fill in the gap with cash that the athletic department doesn’t generate on its own. In order to have full revenue sharing, they will need more money than they currently generate. You could argue that NIL collectives will actually become more important under this new system so that all of the money is there to be shared.

There is still a lot to be figured out about this model. It’s almost like a salary cap that Ohio State will have to navigate across all sports. It’ll be interesting to see how they navigate this new frontier and how they distribute the money. No one knows exactly what the consequences of this will be quite yet.